Email Marketing
For many small to medium sized business, email marketing is one of the most neglected online marketing strategies.
Businesses tend to focus most of their efforts on maximing traffic to their websites through search engine optimization and pay per click advertising, and less on coverting visitors to sales.
Email marketing is one of the most cost-effective ways to establish and maintain profitable relationships with potential and existing customers.
According to the Direct Marketing Assocation's Power of Direct Marketing report (Oct. 2006), email marketing offers the highest ROI (return on investment) per dollar spent, compared to other direct marketing channels:
ROI per $1US spent:
- Email: $51.45
- Print catalogs: $7.20
- Non-email internet marketing: $21.08
If your business is not utilizing the power of email marketing to maximize the ROI of every marketing dollar you spend, how much revenue could you be missing?
Email Marketing Services
Our email marketing services include:
- Email list setup and secure database creation for storing email addresses
- Programming and installation of website scripts for capturing visitor email addresses
- Migration of your existing list into the database
- HTML and text email template design for your newsletters and promotional messages
- Email personalization with your users' data
- Email testing and deployment
- Campaign management, reporting, and analysis
Our team of internet marketing experts stays on top of email marketing best practices so you don't have to -- including federal spam legislation (CAN-SPAM Act), privacy regulations, and proven email marketing strategies.
Contact us today for a free email marketing consultation!